尽管有很多沟通渠道,许多公司还是选择电子邮件来发布公告,因为这是最常见和最吸引人的渠道。在大多数情况下,公司公告邮件是关于新产品或服务发布,现有产品更新或新的促销开始。
尽管这些信息理论上属于公告,但它们更侧重于传达与营销相关的信息,而不是公司新闻的传播。
然而,也有很多公司公告邮件是用于其他目的的例子,比如内部消息。这些往往更正式的邮件,专注于以业务为中心的沟通,包括但不限于公司的空缺职位的广告,目前员工的晋升,引入新的员工到现有的团队,或是邀请参与一个开放的会议。
后一种类型的公司公告邮件将是这里的主要关注点,以便提供与业务相关的消息示例,这些消息可以通过电子邮件传达给内部受众。
电子邮件是最有效的沟通方式之一,长期以来被证明是有效的,无论是 发送和接受内部还是外部的消息。一个明显的原因是,只要您知道他们的电子邮件地址,电子邮件便可以直接与您想要的受众进行交流。
这意味着一个职位空缺或公司新闻可以发送到整个公司的工作人员处或一个列表处,而欢迎新员工的电子邮件或公开会议的公告可以发送到在一个大业务下的相关团队或部门。
盖洛普调查收集的数据显示,74%的员工感觉他们错过了公司的新闻(来源)。与此同时,内部沟通管理不善可能会给小公司(员工少于100人)每年造成42万美元的损失,而大公司则每年损失高达6200万美元(来源)。这只是使用电子邮件来宣布内部新闻和在员工之间分享重要信息的另外两个原因。
I am happy to announce that [name of employee] has been promoted to the position of [job title].
[Name of employee] has been working at [company] for [X] years, and played a vital role in [achievement].
During that time, they have always been dedicated to [company] and displayed a great team spirit, which we’re happy to reward them with this promotion.
I would be grateful if you join me in congratulating [name of employee] on this exciting news.
Regards,
[name & position]
As of today, there is a vacancy for the [job title] role in our [department].
We highly recommend any current employee who is interested in this role to apply as soon as possible, as the vacancy will also be advertised externally soon.
Our new [job title] will work with the [team] to perform [main responsibilities].
To be considered for this role, you must have [experience] and meet the following criteria: [requirements]
Click here [button] for a full job description.
Please reply to this email by [date] with your CV/resume and provide a short cover letter to apply for this position.
If you have any more questions regarding this vacancy, please contact the HR team at [email].
Best regards,
[name & position]
[Name of new employee] will be joining [company] in the position of [job title], starting from the [date].
We are delighted to welcome [name of new employee] since their [X] years of experience in [field] will help drive [company] forward.
If you see [name of new employee] around the office, please introduce yourself to make them feel at home.
Alternatively, if you have any questions or would like to meet [name of new employee] before they start, please contact their employee mentor [name of mentor] to make arrangements.
Thanks for joining me in welcoming [name of employee] to [company].
Regards,
[name & position]
A reminder that the [purpose] Open Staff Meeting hosted by [name of host] is taking place on [date] at [time].
This online meeting can be accessed using the following link: [button]
Future related meeting dates are as follows: [dates]
Please note that everyone is welcome to attend any meeting, and the contents will be tailored to [department].
Please feel free to ask any questions during the meeting. Note that there is a limit of [X] participants, so please register in advance by replying to this email.
Recordings of all past meetings can be found at [link].
Best regards,
[name & position]
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由于这些信息的内容可能会非常不同,所以这个问题没有正确或错误的答案。然而,最好保持信息简洁,以保持读者的兴趣。
这取决于业务的规模和主题——一些信息应该发送给所有的员工,而另一些应该只发送给选定的部门或某个等级职位的员工。例如,职位空缺可能会发送给所有的员工,因为一些候选人可能会想换部门。
再次强调,这完全取决于邮件的具体类型。升职的消息应该在升职的员工被通知后立即发送。欢迎邮件和会议邀请应该在新成员加入或讨论举行前至少一周发送。职位空缺应该更早发出——在该职位需要招聘前的几个月,在它可能对外发布广告的前几周。
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