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  2. 产品和服务价格咨询

产品和服务价格咨询

页面提供企业如何回答社交媒体上的价格咨询，强调及时回复对客户满意度的重要性，并提供多个回复模板及常见问题解答，帮助企业提升客户忠诚度。

技术:
价格对顾客的购买决定影响有多大？社交媒体价格咨询的回复模板1社交媒体价格咨询的回复模板2社交媒体价格咨询的回复模板3社交媒体价格咨询的回复模板4我是应该直接回答顾客的问题，还是给他们发送产品或服务的价格页？我是否应该通知顾客产品即将打折？如果潜在客户用的是不同的汇率，我是否应该将价格换算为他们的汇率？
产品和服务价格咨询

在社交媒体比较活跃的企业会收到很多直接信息。当然应该尽量回复所有信息，但有些问题显然要比其他问题更加重要。如果这些问题被忽视，很有可能会流失一些客户。

其中就包括价格咨询。为什么呢？因为对大多数顾客而言，价格是购买产品与否的决定性因素。

在寻找产品或服务时，买家会从多个方面进行分析，比如产品的质量、品牌、来源和价格。有些因素对购买决定的影响要大于其他因素。

比如，有些消费者更关心产品的质量，而有一些则更关注价格。如果顾客发信息咨询某样产品的价格，可以确定的是，价格的信息会直接影响他们的购买决定。

可以从LiveAgent直接回复Facebook评论、信息、Instagram提到和评论以及Tweets。

价格对顾客的购买决定影响有多大？

根据每一个潜在顾客的习惯，产品的价格包含很多因素，决定顾客是买还是不买。

为了让您进一步了解这些因素，以下是一些主要原因：

  1. 有些顾客认为，产品的价格和质量是相互连接的
  2. 对这类客户来说，价格是最重要的考量因素。总会有顾客希望每一单交易都能省下钱。
  3. 有些店铺的产品定价比较高，这就决定了他们的目标客户是消费能力比较高的人群。
  4. 一个品牌的声誉与产品或服务的质量有很大关系。不过，价格对购买的影响非常大，因为很多人认为，大多数价格较高的产品质量一定会好。另一方面，人们认为鲜为人知的品牌或快消产品的质量一般比较低。

您应该知道顾客对于价格的敏感程度。不过，如上所述，如果顾客咨询某件产品或服务的价格，应该尽快给予解答。以下是我们为您准备的模板。

社交媒体价格咨询的回复模板

社交媒体价格咨询的回复模板1


Hello [name],

Thank you for messaging us. We are happy that you are interested in our [product/service].

Its current price is [price].

You can find more information about the [product/service] on our website. Just click this link [link], and it will redirect you to a dedicated landing page with the [product/service] description, price, and shipping information.

Happy shopping!

Best,
the [company] social media team

P.S. If you are interested in an installment plan, please follow this link [link]

社交媒体价格咨询的回复模板2


Hi [name]!

My name is [rep’s name], and I’m happy to answer all your questions.

First, I want to inform you that the [product/service] you are interested in costs [price]. Here’s a dedicated [product/service] page [link], where you can learn more about it and place an order.

What’s more, we have a special offer for online buyers – if you purchase [product/service] by the end of [today/weekend/week], you will get a 20% discount off your next purchase with us.

Just follow this link [link].

If you are interested in other products from the same category or want to compare prices, we can create a bespoke offer for you. Just let me know by answering this message.

Best,
[rep’s name] from the [company] customer service team

社交媒体价格咨询的回复模板3


Hi [name],

Thank you for your interest in [product/service].

You are lucky, because [yesterday/two days ago/last week] marked the start of our annual discount season, and the [product/service] is now available at a lower price of [price].

Follow this link to learn more about it and place your order.

Best,
[rep’s name]

社交媒体价格咨询的回复模板4


Hey there!

Thanks for reaching out, [name].

It’s great that you are asking about the price of [product/service] because our seasonal sale starts [tomorrow/in two weeks/early next week].

Now [product/service] costs [price], but it’s likely that its price will drop considerably as we’re planning to offer a range of 30-70% discounts.

If you are willing to wait just a few days, you may save a few bucks. If not, you can obviously place your order today, and we’ll be happy to deliver it within the next [two/three/four] working days.

Enjoy shopping!

Best,
[rep’s name] from the [company] customer service team

社交媒体价格咨询-常见问题

我是应该直接回答顾客的问题，还是给他们发送产品或服务的价格页？

我们建议直接回答用户的问题。这样对他们来说更加方便，这也是他们在发信息之前就期待的。此外，还可以在信息中添加产品或服务的链接，方便顾客购买。

我是否应该通知顾客产品即将打折？

如果产品或服务的价格将有活动，可以建议他们稍微等一等再买。不过，最好要先问一下经理，您是否有权力把这样的信息发送给潜在客户。

如果潜在客户用的是不同的汇率，我是否应该将价格换算为他们的汇率？

通过直接信息沟通时，换算成顾客自己的汇率很是少见。您可以帮助用户计算当地的汇率，或者告诉他们去哪里查汇率，但不建议换算成他们的汇率提供一个固定价格，因为汇率一直都在变。

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Start using them today along with our social media customer service software. Our free trial is valid for 14-days and requires no credit card input. Try it today!

Free Trial 安排演示
{ “@context”: “https://schema.org”, “@type”: “FAQPage”, “mainEntity”: [{ “@type”: “Question”, “name”: “Should I answer questions about prices or send a link to a pricing page?”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “We would recommend answering a user’s question directly. It’s more convenient for them, and this is what they expect before messaging you.” } }, { “@type”: “Question”, “name”: “Should I inform a user about an incoming discount?”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “If the price of a product/service a user is asking about will be lowered soon, you can recommend them to wait a little longer and buy it at a discounted price. However, you should always check with your supervisor if you are allowed to share this kind of information with potential buyers.” } }, { “@type”: “Question”, “name”: “If a potential customer uses a different currency, should I convert the price to their local currency?”, “acceptedAnswer”: { “@type”: “Answer”, “text”: “It’s a really rare practice to convert prices based on a user’s currency while communicating via direct messages. You can help the user to find information on how to calculate the equivalent price in their currency or where to find an exchange rate but it’s not advisable to share a fixed price converted into their currency since the exchange rate will change constantly.” } }] }
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