本页面提供电子商务交货通知和退货确认电子邮件模板,帮助商家向客户传达订单状态及售后信息,提升邮件营销效果。
电子邮件是与客户保持联系、建立品牌形象和提高品牌知名度的好方法。恰当且执行很好的邮件营销策略还可以大大提高您的底线。
邮件营销可创造更多的转换而且可带来7%的商业转账。另外,根据DMA,对邮件营销每$1元可获得$42元的利润。这些数据证明电商企业必须使用邮件营销。
我们准备了与交付和退货相关的购买后电子邮件示例列表,以帮助您改进当前的策略。继续阅读以了解您可以向客户发送哪些类型的消息,以及如何告知他们订单处理的不同阶段。
Dear [customer’s name],
Thank you for shopping with us. Your order number [number] has shipped. You can review the order details below:
INFORMATION ABOUT ORDER [NUMBER]
Order number: [number] placed at [time and date]
Payment: [payment method]
Shipping number: [number] sent by [courier’s name]
DELIVERY ADDRESS
[Delivery data provided by the customer]
Value of products:
Shipping cost:
Payment cost:
Paid:
Hassle-free returns
If you want to invoke your right to return a purchase without giving a reason, our returns system makes the process simple and safe.
Button: [Return the package]
Best,
Customer Service at [company’s name]
Attention: Before picking up your package, please check that it has not been damaged or tampered with. If the package is damaged, and you are afraid that the parcel may have been opened before it was delivered to you, remember to create a ticket with the courier. Only this way can we determine the guilty party and, if applicable, return your money or arrange another shipment.
Hi [customer’s name],
Your order [order number] has been delivered to [name of collection point].
You can pick it up at [collection point address] before [date].
All the best,
[Company]
Hello [customer’s name]
We have received your return request. Thank you for the information!
You can now prepare your return package and wait for the courier to pick it up.
As soon as we receive the package from you with the returned [name of the product(s) ordered], we will refund your money. Refunds take a maximum of [X] days.
Do you have any additional questions? Click this link to read our Frequently Asked Questions section: [Link to FAQ]
Regards,
The [company’s name] Team
RETURN OF ORDER [order number] HAS BEEN ACCEPTED!
Hi [customer’s name]
We have accepted the return of your order number [order number].
——————————————————–
The package contained the following items:
Product 1: [product name]
Price:
Quantity: X
Product Code: [code]
Product 2: [product name]
Price:
Quantity: X
Product Code: [code]
Product 3: [product name]
Price:
Quantity: X
Product Code: [code]
——————————————————–
The refund will be added to your account within the next [X] business days.
当快递或送货公司从您的仓库提取实物产品时,应发送送货通知电子邮件。显然,这个过程应该是自动化的。
交货通知的作用是通知客户他们的订单发生了什么。此消息还应告知收件人有关运输过程的后续步骤。让客户在此过程的所有阶段都了解情况将节省您的代理将不得不花时间回答客户有关其订单状态的问题的时间。
交付通知电子邮件应该是个性化的,因此您应该包含客户的姓名并直接通过它来寻址。更重要的是,此类电子邮件应包括订单 ID、快递公司指定的送货编号、预计送货时间、快递联系信息和可能的退货选项。如果可能,它还应该使您的客户能够重新安排交货日期。送达通知电子邮件还可以包含带有实时更新的跟踪链接。
退货确认电子邮件,很像送货通知电子邮件,应包括:
此类消息还可以告知客户他们需要等待多长时间才能收到退款。
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